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Friday, May 29, 2009
ABC Television Network
PRESS RELEASE - PRESS RELEASE - ENTERTAINMENT -
ABC IS DAYTIME'S NO. 1 NET IN W18-49 FOR 3RD STRAIGHT WEEK
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Fringe Ratings Report: ABC Daytime Programming
Week of May 18, 2009
ABC is Daytime's No. 1 Network in Women 18-49 for the 3rd Consecutive Week
ABC Lands All Shows Among Daytime's Top 5 Programs
in Target Women 18-34 and Women 18-49 Demos
* ABC ranked as Daytime's No. 1 network in Women 18-49 for the third week running (1.3 rating/853,000).
* In Women 18-49, ABC positioned all shows among Daytime's Top 5 for the second straight week: "General Hospital" (No. 2 - 1.4 rating/905,000), "The View" (No. 3T - 1.3 rating/865,000), "One Life to Live" (No. 3T - 1.3 rating/848,000) and "All My Children" (No. 5T - 1.2 rating/793,000).
* In Women 18-34, all ABC programs landed among Daytime's Top 5: "General Hospital" (No. 2 - 1.0 rating/342,000), "One Life to Live" (No. 4T - 0.9 rating/321,000) and "The View" (No. 4T - 0.9 rating/319,000) and "All My Children" (No. 4T - 0.9 rating/304,000).
Following are the Daytime Lineup averages, plus Top 5 Programs Ranks - Week of May 18, 2009:
Daytime Rank: Total Viewers Women 18-49 (Rtg/000s)
No. 1 CBS 3.36 million No. 1 ABC 1.3/853,000
No. 2 ABC 2.84 million No. 1 NBC 1.2/802,000
No. 3 NBC 2.53 million No. 3 CBS 1.0/680,000
Top 5 Daytime Programs in Women 18-49 (rank based on rating)
Program Net Rtg/000s
The Young & the Restless CBS 1.7/1.09 million
General Hospital ABC 1.4/905,000
The View ABC 1.3/865,000
One Life to Live ABC 1.3/848,000
Days of Our Lives NBC 1.3/802,000
All My Children ABC 1.3/793,000
Source: NTI, Live + Same Day: Week of 5/18/09. All ranks based on rating unless otherwise noted.
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